Analyse Australia is a platform created by McCrindle, which exists to help leaders and managers make sense of their data. We turn complicated data into practical and engaging insights.

Through this platform we will tell the story of our changing nation and provide guidance on how to drive your business strategy over the next decade.

Understanding the future consumer.

2020 Virtual Event

Thursday 27th August
11am – 12:30pm AEST

Would you like to be equipped with data-driven insights on the current and future consumer, segmented by generational lines to better lead your team and your organisation?

Analyse Australia is an event hosted by McCrindle, an organisation which exists to help leaders and managers better utilise their data. The event will tell the story of our changing nation and provide guidance on how to lead your teams over the next decade.

This year join us as we unpack our latest report on the future consumer in Australia. 

Join us for a free live virtual event!

Understanding the future consumer


Generational insights to inform future strategies towards 2030

Download the FREE report

New Book: Work Wellbeing

Leading thriving teams in rapidly changing times

Mark McCrindle & Ashley Fell

Over the last few years wellbeing has risen to the top of the agenda. It is one of the key challenges and opportunities that our society faces.

In any given week, we spend more than a third of our waking hours at work, so it is the place we most need to get wellbeing right. Our research shows that wellbeing is a key priority for workers, with 83% saying it is up to the employer to facilitate wellbeing in the workplace.

In the new book Work Wellbeing: Leading thriving teams in rapidly changing times, social researchers Mark McCrindle and Ashley Fell provide a practical, data-driven guide to workplace wellbeing, equipping leaders, managers and employees with a thorough understanding of what workplace wellbeing is, why it’s important and how to achieve it. 

Work Wellbeing - Book

How Australians are responding to COVID-19

COVID-19 Report
Phase 1: April 2020

How the global pandemic is shaping the sentiment, behaviour and outlook of Australians

Download the FREE report
COVID19 Report - Phase 2 Cover
Phase 2: May 2020

Exploring how Australians have been impacted by and responded to COVID-19

Download the FREE report


Join us as we present the key highlights from both COVID-19 reports in these recorded virtual events

Australian businesses:

extract 12% less value from analytics compared to the rest of the world

Australian businesses:

are 14% less mature in their approach to data usage compared to the rest to the world

Australian business leaders:

agree that data should be at the heart of all decision-making

Australian business leaders:

admitted to being overwhelmed by data​

IBM Big Data & Analytics Hub   |   CIO   |   EY


Would you like the opportunity to partner with Analyse Australia?

Analyse Australia has a range of packages available. If you would like to find out more about these, please contact us at:

"The data has been used to shape dialogue with the NSW Government regarding educational infrastructure."

Association of Independent Schools NSW

"Helped us clearly identify the most important landscapes. Enabling us to focus further drive future strategy."

Sydney Water

"It has been a key tool for us in engaging stakeholders. The insights have generated ongoing discussion in the industry."

Urban Taskforce Australia

Analyse Australia - Australia towards 2030. Report by McCrindle

Australia towards 2030

Download the free McCrindle Insights report